PEAL: POSIGNEO – A Modern SAP-Integrated POS System for More Than 120 Don Pealo Stores

PEAL a.s., operator of the Don Pealo retail store network and a leading distributor of tobacco products, wines, and spirits, decided to replace its legacy point-of-sale system with the modern POSIGNEO platform developed by our sister company, Designeo Creative. The result is a fully integrated retail solution connected to SAP ERP, delivering reliable operations, near real-time data availability, and a scalable foundation for the continuous development of business processes.

The point-of-sale system that PEAL had been using since 2008 was no longer able to meet the demands of modern retail in terms of performance, flexibility, and the speed of introducing new functionality. The company therefore sought a solution capable of supporting a network of more than one hundred stores with a high transaction volume, ensuring seamless integration with SAP ERP while enabling gradual modernization without disrupting day-to-day operations.

Key requirements included high operational reliability, an intuitive user experience for store personnel, and a technology platform capable of supporting long-term development and innovation.

Working together with specialists from the MIBCON Group, PEAL implemented the POSIGNEO Customer Checkout solution, built on a modern technology stack including PostgreSQL, Vue.js, and .NET Core. The platform is fully integrated with SAP ERP and related back-office systems, including reporting and business intelligence.

Promotion Engine, Loyalty Program, and Additional Retail Capabilities

The project included the deployment of a promotion engine, loyalty program, fiscalization support, mobile inventory management using Zebra handheld devices, and integrations with third-party services such as SAZKA, payment terminals, and other retail solutions.

Thanks to its offline-first architecture, sales operations remain fully functional even during connectivity outages, while transaction data is transferred to SAP in near real time.

Reliable Operations Across More Than 120 Stores

After more than two and a half years in production, the system is now running in over 120 Don Pealo stores throughout the Czech Republic, supporting the daily operations of a high-volume retail business. The new solution has delivered greater stability, faster access to operational data, and the ability to continuously enhance functionality without complex migration projects or lengthy release cycles.

Driven by an agile development approach, the collaboration continues with ongoing enhancements, including further development of CRM capabilities, customer engagement solutions, and the integration of age-verification technologies.

About PEAL

PEAL a.s. is a Czech trading company that has been operating since 1992. The company specializes in the wholesale distribution of tobacco products, wines, spirits, and cigars, while also operating the Don Pealo retail store network across the Czech Republic. In addition to more than 120 retail locations, PEAL manages six distribution centers and a nationwide logistics network. Combining wholesale and retail operations, the company is recognized as one of the leading players in the Czech tobacco and alcoholic beverages market.